BETTER VISION AND MISSION

Read Reno's current VISION and MISSION under the current leadership and city council:

"BELIEVE RENO

VISION: We are a vibrant university town known for our outdoor activities, special events, arts and culture and innovative industries.

MISSION: Creating a community that people are proud to call home."

 

Firstly, I am UNR Alumni and love that university.  BUT "university town" does not, nor will it ever, describe Reno as a whole.  I do not believe that the authors of those truly 'get' Reno. 

Here is how I would revise the city's Mission and Vision:

BELIEVE ANYTHING IS POSSIBLE IN RENO

VISION: We are a multi-cultural innovative city with a thriving tourism industry, perfect for businesses and families, thanks in part to our access to outdoor activities, specials events, and  world-class higher education institutions.

MISSION: Create a beautiful community that offers affordable housing, economic development, and strong infrastructure